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February 20, 2007
Day to Night
You know when you’re on exotic adventures from Africa to Bora Bora and you have to pack your whole messy skincare regimen? Maybe not. But you know when you’re on less exotic adventures from Detroit to Wisconsin and you have to pack all your skincare products? Well Lisa Hoffman traveled all across the globe with her movie star husband (yes, The Graduate himself) and was inspired to create something brilliant: Night & Day 24-Hour Skincare separated into neat daily packets. The line will be launched with red carpet and all tonight from 7 p.m. to 9 p.m. at Fred Segal’s Apothia, where guests like Geena Davis, Warren Beatty, Annette Bening, Ashlee Simpson and Lindsay Lohan are expected. Hoffman will be making a second appearance to speak with interested parties on Thursday from 1 p.m. to 4 p.m. as well. So instead of packing open bottles and tubes, you can stick to these simple products. And when you finally do have exotic adventures, you’ll be more than prepared to go. 24-Hour Single Packette: $20, Seven Day Kit: $120, Apothia at Fred Segal, 8118 Melrose Ave., (323) 651-0239, lisahoffmanskincare.com, ronrobinsoninc.com
February 20, 2007 in OPENINGS/LAUNCHES | Permalink
Comments
At you the excellent site, a lot of useful info and good design, thank.
Posted by Anderson | May 28 2007 8:45AM
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