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May 6, 2007

A Perfekt Storm

Per-fékt Beauty launches Body Perfection GelWhen it comes to perfecting our looks, faces get a lot of, well, face time. We get facials, use countless serums and creams and then cover up any imperfections with makeup. That’s all well and good until bathing suit season arrives, leaving our skin exposed all over the place. We can’t very well spread standard foundation from neck to toe. Per-fékt Beauty founder Richard Anderson—who launched huge cosmetic lines like YSL and Bobbie Brown Essentials—developed his brand new Body Perfection Gel with that dilemma in mind. Created in the image of his lauded Skin Perfection product, the body version conditions and moisturizes skin, fights aging and tones with Hyaloronic Filling Spheres, primes for smoothness, and adds a bit of subtle golden color and glimmer to even out tone and give a sun-kissed impression. Shades include Brilliant, Golden and Exotic, but can be mixed and matched according to your summer color. Although the product doesn’t launch in stores like Sephora until June 1, it will be available starting this week on the website. How Per-fékt is that? $48, perfektbeauty.com


May 6, 2007 in OPENINGS/LAUNCHES | Permalink

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