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September 7, 2005
Blue Genes Kids Around
Peer pressure starts so early nowadays. Your baby heard Apple Paltrow-Martin sports Earnest Sewn jeans and now insists on a pair for herself. Thankfully, online denim heaven, Blue Genes, is no longer an adults-only affair. The clothing emporium launches its children's section today, with kiddie versions of 7 for All Mankind (including 7's collaboration with Great China Wall), Rock & Republic, Earnest Sewn, Stitch's and True Religion. Sizes are available for infants to 14-year-olds. shopbluegenes.com
September 7, 2005 in OPENINGS/LAUNCHES | Permalink
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