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November 16, 2007

7 For All Mankind store opening


Luxury denim brand, 7 For All Mankind, opened its first retail store on Thursday night with new paparazzi-friendly digs on Robertson Blvd. The store carries sportswear, handbags, shoes, kids clothes and of course, their signature jeans.

The evening began with a private cocktail party hosted by stylist and accomplished calorie-counter Rachel Zoe, and gave way to a packed party filled with Hollywood's young 'n sexy (Rashida Jones, Christina Milian and director Jason Reitman).

DJ Samantha Ronson provided the bumping soundtrack, and the t
equila and wine flowed in abundance, leading to some enthusiastic under-the-influence shopping by party-goers. Dangerous...


(Thanks to Mia McNiece, Variety "V Page" Editor, for supplying this story!)
 

November 16, 2007 in LOS ANGELES | Permalink

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