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November 16, 2007
7 For All Mankind store opening
Luxury denim brand, 7 For All Mankind, opened its first retail store on Thursday night with new paparazzi-friendly digs on Robertson Blvd. The store carries sportswear, handbags, shoes, kids clothes and of course, their signature jeans.
The evening began with a private cocktail party hosted by stylist and accomplished calorie-counter Rachel Zoe, and gave way to a packed party filled with Hollywood's young 'n sexy (Rashida Jones, Christina Milian and director Jason Reitman).
DJ Samantha Ronson provided the bumping soundtrack, and the tequila and wine flowed in abundance, leading to some enthusiastic under-the-influence shopping by party-goers. Dangerous...
(Thanks to Mia McNiece, Variety "V Page" Editor, for supplying this story!)
November 16, 2007 in LOS ANGELES | Permalink
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